Mark Construction needed to set themselves apart from other specialized contractors. Their new brand needed to convey executing unique skills with precision for Defense Security, Corporate Headquarters, and Tech & Data environments. To communicate their  knowledge in this niche, I created custom diagram illustrations that highlighted the key elements required for each focus area. The videos solved the unique challenge of not having many case study photos due to the sensitive nature of their clientele’s data and security. When completed, Mark Construction Group had a new brand system, collateral, brochure, and website to empower them in marketing toward more Fortune 500 companies.